The arts have long been leaders and mirrors of social change, daring to move forward where others will not tread. In this course we take a step-by-step approach to Green your nonprofit arts organization, build community excitement while cutting operating costs, find and create internal allies, find financial support, communicate a Green philosophy to donors and patrons, identify and make substantive change, and educate and lead our audiences toward a green future. This course will address: staff/management resistance, the Triple Bottom Line, Green Team creation, spending prioritization, no-cost changes, and will walk students' Greening Plan. All course work is applied to a case study organization, which may be your own organization or one where you volunteer.
Designed especially for those who are intimidated by or unfamiliar with financial concepts, this course will introduce you to developing a budget, as well as how to read and interpret financial statements, such as income statements, cash flow statements and balance sheets. Through discussion and hands-on exercises, you will explore ways of developing and sustaining fiscal responsibility throughout an organization, including the understanding of roles and responsibilities of the board of directors, management and staff. The course will culminate in the preparation of a financial plan for your own nonprofit or a case study organization of your choosing.
Quality arts programming is at the core of all arts and culture organizations, yet many arts mangers struggle with how to present a program, once they have developed an idea. In this course, you will learn how to develop an arts programming philosophy and plan programs that connect the arts with audiences. The course will examine culturally specific and controversial programming, explore exemplary programs, and review technical and logistical support requirements. The course will conclude with the development of a program plan for your own nonprofit or a case study organization of your choosing.
Arts Managers perform the work that is required to bring the arts and cultural programs to audiences, organizing programs such festivals and exhibits, performing arts events and film screenings. This course will introduce you to the "business of the arts," providing you with an overview of the careers in arts management, the types of work that arts managers do, and the current issues and trends now affecting arts management professionals. This course is designed for individuals who are new to the field of arts management, are considering an arts management career, or are interested in arts management principles for the purposes of starting one's own nonprofit. This course is a requirement for all UMass students joining the Arts Management program who have no prior experience in the field.